In this webinar we will provide Coles suppliers with a practical overview of current and emerging trends in product traceability, packaging compliance and supply chain readiness. The presentation will explore evolving retailer, regulatory and industry requirements, the role of product identification standards and data quality in supporting compliance, and how industry collaboration through initiatives such as the AFGC Trading Partner Forum is helping drive more harmonised retailer supply standards. It will also examine emerging technologies, including 2D barcodes, and provide practical guidance to help suppliers prepare for future supply chain and compliance requirements. The session is designed to be informative and vendor-neutral, drawing on Matthews’ extensive industry experience and ongoing collaboration with leading retailers, manufacturers and industry bodies.
The Speaker: Matt Nichol | Head of Strategic Partnerships | Matthews Australasia
Matt Nichol has dedicated his career in manufacturing to helping businesses thrive through technology and fostering strong company cultures. As the second generation in his family’s 40-year-old company, Matt has a deep-seated belief in the power of robust businesses and the importance of supporting their people. This belief has driven his active involvement with the Family Business Association (FBA), where he served on the Victorian Committee for many years and contributed significantly to the growth and support of their members.
In his 25 years at Matthews Australasia, Matt has honed his skills in automation, digitalisation and production-line equipment integration through a range of customer service, sales and management roles. He is particularly passionate about leveraging technology to help businesses grow and evolve, believing that innovation plays a crucial role in future-proofing Australia’s manufacturing sector and enabling businesses to remain competitive in an ever-changing environment. Matt’s expertise extends to product identification and traceability technologies, where his in-depth knowledge has been developed through close collaboration with solution developers, retailers, manufacturers and industry organisations, both locally and globally.
As Head of Strategic Partnerships, Matt works closely with industry stakeholders to support the adoption of best practice in product identification, traceability and supply chain standards. He also serves on the Board of the Australian Packaging and Processing Machinery Association (APPMA), contributing to industry initiatives that promote innovation, collaboration and the continued advancement of Australia’s food and packaging manufacturing sectors.
Matt’s drive, industry knowledge and passion for collaboration make him a respected voice within Australian manufacturing, where he continues to support businesses in improving operational performance, compliance and supply chain readiness.
